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Re: Fascinating article on how AI is driving change in SEO, categories of AI and the Law of Accelerating Returns

Posted by Nick Thompson on Jun 06, 2016; 7:09pm
URL: http://friam.383.s1.nabble.com/Fascinating-article-on-how-AI-is-driving-change-in-SEO-categories-of-AI-and-the-Law-of-Accelerating-s-tp7587533p7587543.html

Roger,

 

Can artificial flowers learn? 

 

Are you on your boat, yet?  Beautiful day on Massachusetts bay!  See http://www.ssd.noaa.gov/goes/east/eaus/flash-vis.html

 

By the way, in support of your aphorism “layers of the atmosphere don’t mix” which I have been chewing on ever since you offered it:  look on the extreme right of the satellite loop to see the upper half of the atmosphere sliding out over the cold maritime layer without any interaction whatsoever.  Cool! 

 

Nick

 

 

Nicholas S. Thompson

Emeritus Professor of Psychology and Biology

Clark University

http://home.earthlink.net/~nickthompson/naturaldesigns/

 

From: Friam [mailto:[hidden email]] On Behalf Of Roger Critchlow
Sent: Sunday, June 05, 2016 7:03 PM
To: The Friday Morning Applied Complexity Coffee Group <[hidden email]>
Subject: Re: [FRIAM] Fascinating article on how AI is driving change in SEO, categories of AI and the Law of Accelerating Returns

 

"Artificial intelligence has the same relation to intelligence as artificial flowers have to flowers."  -- David Parnas

Which is even funnier now than it was in 70's or 80's when first said, because artificial flowers have become more and more amazing over the decades.

 

-- rec --

 

On Sun, Jun 5, 2016 at 6:09 PM, Tom Johnson <[hidden email]> wrote:

Robert:

Thanks for the pointers at the end of your remarks to the interesting articles.  I wonder, too, if someone could come up with parallel "paragon websites."  That is, here's WebMD.  and displayed alongside the "best" critics or alternatives to that site.

 

TJ




============================================
Tom Johnson
Institute for Analytic Journalism   --     Santa Fe, NM USA
<a href="tel:505.577.6482" target="_blank">505.577.6482(c)                                    <a href="tel:505.473.9646" target="_blank">505.473.9646(h)
Society of Professional Journalists   -   Region 9 Director
Check out It's The People's Data

http://www.jtjohnson.com                   [hidden email]
============================================

 

On Sun, Jun 5, 2016 at 3:22 PM, Robert Wall <[hidden email]> wrote:

Hi Tom,

 

Interesting article about Google and their foray [actually a Blitzkrieg, as they are buying up all of the brain trust in this area] into the world of machine learning presumably to improve the search customer experience.  Could their efforts actually have unintended consequences for both the search customer and the marketing efforts of the website owners? It is interesting to consider. For example, for the former case, Google picking WebMD as the paragon website for the healthcare industry flies in the face of my own experience and, say, this New York Times Magazine article: A Prescription for Fear (Feb 2011).  Will this actually make WebMD the de facto paragon in the minds of the searchers?  For the latter, successful web marketing becomes increasingly subject to the latest Google search algorithms instead of the previously more expert in-house marketing departments. Of course, this is the nature of SEO--to game the algorithms to attract better rankings.  But, it seems those in-house marketing departments will need to up their game:

 

In other ways, things are a bit harder. The field of SEO will continue to become extremely technical. Analytics and big data are the order of the day, and any SEO that isn’t familiar with these approaches has a lot of catching up to do. Those of you who have these skills can look forward to a big payday.

 

Also, with respect to those charts anticipating exponential growth for AGI technology--even eclipsing human intelligence by mid-century--there is much reasoning to see this as overly optimistic [see, for example, Hubert Dreyfus' critique of Good Old Fashion AI: "What Computers Can't Do"].  These charts kind of remind me of the "ultraviolet catastrophe" around the end of the 19th century. There are physical limitations that may well tamp progress and keep it to ANI.  With respect to AGI, there have been some pointed challenges to this "Law of Accelerating Returns."

 

On this point, I thought this article in AEON titled "Creative Blocks: The very laws of physics imply that artificial intelligence must be possible. What’s holding us up? (Oct 2012)" is on point concerning the philosophical and epistemological road blocks.  This one, titled "Where do minds belong? (Mar 2016)" discusses the technological roadblocks in an insightful, highly speculative, but entertaining manner.

 

Nonetheless, this whole discussion is quite intriguing, no matter your stance, hopes, or fears. 😎

 

Cheers,

 

Robert

 

On Sat, Jun 4, 2016 at 4:26 PM, Tom Johnson <[hidden email]> wrote:

 

Among other points: "...why doing regression analysis over every site, without having the context of the search result that it is in, is supremely flawed."

TJ


============================================
Tom Johnson
Institute for Analytic Journalism   --     Santa Fe, NM USA
<a href="tel:505.577.6482" target="_blank">505.577.6482(c)                                    <a href="tel:505.473.9646" target="_blank">505.473.9646(h)
Society of Professional Journalists   -   Region 9 Director
Check out It's The People's Data

http://www.jtjohnson.com                   [hidden email]
============================================



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Meets Fridays 9a-11:30 at cafe at St. John's College
to unsubscribe http://redfish.com/mailman/listinfo/friam_redfish.com

 


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Meets Fridays 9a-11:30 at cafe at St. John's College
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