I think the fundamental problem is that the economies of scale are collapsing. And I (tin foil hat in hand) tend to think it's a function of population growth, resource depletion, and non-local homogenization brought about by information technologies. Music is a good example. The recent surge we've seen in homogenized musicians (pop stars and reality shows like American Idol) is the last dying gasp of cultural economies of scale. Sure, we _might_ fall into some pattern where very rapid waves of fame ripple over the globe. But my prediction is the opposite. Movements like slow food and buy local will show up in more and more cultural domains. Pirated IP and micro-payments for copyrighted materials are symptoms of the collapse. Not only does it no longer make sense for me to pay $15 for a CD (or $100 for a book), but it also doesn't make sense for me to buy, say, a band saw when I can walk over to the neighborhood shared tool shed and use that one. Similarly, why pay a bunch of money for a fossilized form of knowledge from, say, an English cosmologist when I can chat with my local cosmologist over a pint? Because the US is still sparsely populated and places like Lubbock, TX exhibit a long transient between information waves, an interested consumer there must still buy published books. But anyone who lives in a densely populated area has no need for those hub-based services. Rather, what they need is some[one|thing] _local_ they can turn to for high quality information. (Think BitTorrent.) The process then becomes one of triage, a graph walk from local to distant, in pursuit of the type and quality of the information of interest. There is a dearth of heavy metal music in Portland, so I often have to walk the graph to find it. But you can't throw a rock without hitting a folk singer here. ;-) peggy miller wrote at 04/20/2012 09:47 AM: > At the risk of taking the side of the greedy publishers, I still wonder > where enough profits will exist to cover costs of updates and writing new > books if everyone wants free books. I wrote a book that I think is good. I > am still trying to find an agent to go the publisher route because it would > be useful to get some payback. Sure I can put it on the web for free, and > maybe I will end up doing that, but where do costs get covered? Textbooks > require time, thought, =costs. Somebody has to pay. If it is the > universities, then it comes out of federal grants and/or tuition = taxes > and students covering costs anyway. > So I don't get the views being expressed here. -- glen e. p. ropella, 971-222-9095, http://tempusdictum.com ============================================================ FRIAM Applied Complexity Group listserv Meets Fridays 9a-11:30 at cafe at St. John's College lectures, archives, unsubscribe, maps at http://www.friam.org |
It would be difficult for me, after having published ten books, to be completely impartial when I review the business model of book publishing, but perhaps I could summarize by saying these people figured out 1% - 99% long before Wall Street. Information technologies only exacerbated what was already unsustainable.
On Apr 20, 2012, at 1:55 PM, glen e. p. ropella wrote:
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Why can't we dominate the whole book publishing industry by
implementing the books that we write as ebooks (format undefined)
and giving them away for free?
After all, books are "software". They aren't programming, but they are software. So why can't we implement an open source model for our books. Of course, we might have to give up making any money on authorship (or so it appears). But the publishing companies are taking that away from us anyway. And, if we are accusing the publishers of greed, then we should be willing to step up and shed ours too. At least this could put authors on at least the same power footing as publishers. Perhaps this could lead to a takeover of the publishing industry by an open source movement - and the disruption could produce some emergent phenomenon that is unforeseen at this point. Obviously, this is naive and I'm just dreaming... but what else is our alias for anyway! O:-) Another wrinkle to an open source play is a reflection of what has happened in the software world. Institutional customers (corporations, companies, schools) do NOT want a free version of software, for a number of reasons. (They want, support, guarantees, etc.) Thus, the free versions of open source software end up playing the role of going to individuals, some of whom are "recommenders" to their institutional bosses, but the institutions end up paying for a priced version. Thus, open source ends up "driving adoption" for paid versions, to institutions, while individuals end up with free stuff. These dynamics end up satisfying almost all stakeholder. ...Something to think about. Grant On 4/20/12 12:13 PM, Pamela McCorduck wrote: It would be difficult for me, after having published ten books, to be completely impartial when I review the business model of book publishing, but perhaps I could summarize by saying these people figured out 1% - 99% long before Wall Street. Information technologies only exacerbated what was already unsustainable. ============================================================ FRIAM Applied Complexity Group listserv Meets Fridays 9a-11:30 at cafe at St. John's College lectures, archives, unsubscribe, maps at http://www.friam.org |
In reply to this post by Pamela McCorduck
I think the problem is speculation in intellectual property, ie looking at the potential windfall from owning a monopoly on a popular meme versus the horatio-alger story of the hard work of authors and publishers being fairly rewarded.
The base issue is that all the ways you can use ownership of money to make more money are not equally acceptable. I read a discussion about how speculation in insurance policies became illegal. You can't buy insurance policies against hazards that you don't personally face, because when it was allowed speculators would distort and destroy the insurance market by buying portfolios of policies with a certainty that some would pay off. They weren't participating honestly in an insurance market which shares risk among those who face the risk, they were simply siphoning off resources for their own profit. It's not an acceptable way to play with your money.
The big media companies are similarly motivated. They have no real interest in the promotion of cultural, technical, or intellectual progress, they simply bet on a portfolio of products in anticipation of some being enormously profitable. They are not lobbying for fair rewards to the authors and producers, they are lobbying to maximize the payoff of their wagers. So, why is it acceptable for gamblers in intellectual properties to siphon off resources for their own profit?
Copyrights and patents were established to promote cultural, technical, and intellectual progress. Profits siphoned off by speculators do none of that. -- rec -- 2012/4/20 Pamela McCorduck <[hidden email]>
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In reply to this post by Grant Holland
My thought was that there could be an intermediate ground that might
be more profitable for the authors and less expensive for the
consumers.
Amazon built a tremendous business by eliminating store fronts. So, I was thinking of what parts of the print publishers' current functions could be taken over by strictly electronic publishers. That could be an interesting alternate business model. Joe On 4/20/12 1:42 PM, Grant Holland wrote: Why can't we dominate the whole book publishing industry by implementing the books that we write as ebooks (format undefined) and giving them away for free? ============================================================ FRIAM Applied Complexity Group listserv Meets Fridays 9a-11:30 at cafe at St. John's College lectures, archives, unsubscribe, maps at http://www.friam.org |
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On Fri, Apr 20, 2012 at 2:10 PM, Joseph Spinden <[hidden email]> wrote:
I like the idea of removing the middle man .. i.e. treating publishers as a service providing editing, review, formatting and so on, but moving the books themselves to a "co-op" in the cloud.
With textbooks, there is also the publisher-school system middle man. Could this be removed as well? I can't tell what role Apple is trying to have in textbooks. Are they publishers? Interface to the school systems? Do they remove a middle man or simply replace one with a new one?
Pamela: some of your books come in Kindle versions. Do you have any insights about whether or not digital books work out well for the authors? Has it hurt, for example, via piracy? -- Owen Slightly off-topic: in the science and math journals, there is a serious effort to move away from the huge publishers, especially Elsevier and its very large number of journals they've quietly acquired over the last decade or two. This is succeeding, even to the point of peer reviews being managed by the coop, not the publisher.
---------- Forwarded message ---------- From: Owen Densmore <[hidden email]> Date: Fri, Jan 27, 2012 at 10:02 AM Subject: Elsevier — my part in its downfall « Gowers's Weblog To: Complexity Coffee Group <[hidden email]> Timothy Gowers the Fields medalist mathematician has a recent post on Elsevier and a growing movement to boycott their use
http://gowers.wordpress.com/2012/01/21/elsevier-my-part-in-its-downfall/ This includes not submitting to the VERY MANY math journals owned by Elsevier: http://www.elsevier.com/wps/find/P11.cws_home/mathjournals .. or reviewing submissions One previous successful act against Elsevier was extraction of the Journal of Topology http://en.wikipedia.org/wiki/Topology_(journal)
Its interesting that Timothy also refers to SOPA/PIPA and took part in the wikipedia led protest. (I just found out that wordpress made a plugin that folks all could use for that and future protests. Impressive!)
I'd really like more of us to be careful about our papers and demand they be open. Its not exactly black/white, but certainly the papers have to be publicly available, whatever else the publisher's rights may be.
I'd like your opinions, which are quite likely more informed than mine.
-- Owen ============================================================ FRIAM Applied Complexity Group listserv Meets Fridays 9a-11:30 at cafe at St. John's College lectures, archives, unsubscribe, maps at http://www.friam.org |
In order for the sort of system I am considering to work, there
would still be a need for intermediaries to edit and review, format,
et cetera, to ensure a high quality finished product.
I see no reason not to also have individuals/firms specializing in marketing etextbooks, even for specific markets such as high schools, medical schools, et cetera. I doubt you could get school adoption without direct sales contact. I suspect the school adoption process is an arduous one. On the other hand, you would have a guaranteed number of sales. I think you would want to work with someone that was experienced in marketing textbooks to your market already. A related issue is which schools (if any) would/could adopt entirely electronic textbooks. If schools could/would not do that, there would have to be some means of producing and delivering physical books to at least some students. That does not seem to be an insurmountable problem. The key would be to get school adoption. But I am not solely thinking about etextbooks. There could just as well be other ebooks produced without the current physical publishers. Such ebooks would also need editing and review, formatting, et cetera. That also seems quite doable. An important point here would be how to ensure copyright protection. I think it is inevitable that there would be some violations, so some form of DRM could be useful. Regardless, it should still be possible to price ebooks significantly lower than the current situation. The current pricing of ebooks is designed by the publishers to protect their physical copy sales. If you do not have physical copy sales to protect, you are in a very different situation. As a side benefit, lower pricing would encourage compliance with respecting the copyright -- at least in some markets. (Not to mention all the trees that would be saved.) As far as Apple goes, who knows ? The owner of the content is in a stronger position to negotiate with the publishers or others to perform editing, review, et cetera. From what little I have read about Apple's moves into epublishing, it seems Apple is moving to control ownership of the content as completely as possible. The move away from the big publishers in the science and math journals seems to be an example of some people realizing they can use the new technology to circumvent the publishers' "blockade". Joe On 4/20/12 3:53 PM, Owen Densmore wrote: On Fri, Apr 20, 2012 at 2:10 PM, Joseph Spinden <[hidden email]> wrote: ============================================================ FRIAM Applied Complexity Group listserv Meets Fridays 9a-11:30 at cafe at St. John's College lectures, archives, unsubscribe, maps at http://www.friam.org |
In reply to this post by Owen Densmore
Owen, haven't sold enough via Kindle to tell. I was stunned--somebody informed me on FB--that Machines Who Think sells for thirty bucks on Kindle! That seems to me a good way of making sure none gets sold.
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On Amazon my textbook sells for $85 and the Kindle edition for $80, so there are almost no Kindle sales. Hard to explain the pricing.
Although pads may change this, students prefer to have paper versions of books. One thing that at least some publishers are trying is to sell both version for slightly more than the print version. Students seem to like that they can have the electronic version when they go to class and the paper versions for when they are studying at home. Re Amazon in general. They have the power to drive down the price of books which reduces the amount the author gets while hopefully increasing sales. However, by driving out competing book sellers it's not clear that in the long run we (authors) are going to be better off with Amazon that we are with the present publishers. Ed __________ Ed Angel Founding Director, Art, Research, Technology and Science Laboratory (ARTS Lab) Professor Emeritus of Computer Science, University of New Mexico 1017 Sierra Pinon On Apr 20, 2012, at 6:17 PM, Pamela McCorduck wrote:
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